The NFT world seems to never lack novelty, and higher transaction prices may be generated at any time. On April 18, Moonbirds#3904 completed the transaction at a price of 150 ETH, equivalent to about 457,000 U.S. dollars, setting a record for the highest transaction volume in this series. Moonbirds went out of the circle instantly, and the market value and transaction volume soared within 24 hours, creating a record of 3 million USDT in handling fees.
The explosion of Moonbirds may be an accident, but the explosive NFT mania around the world is by no means a flash in the pan. NFT has been really popular for a whole year. With the outbreak of the NFT track, more and more real industries have joined in. Virtual avatars and virtual game collections are not uncommon. The emergence of virtual clothing, virtual cosmetics, and virtual real estate has continuously enriched the form of NFT.
"Luxury" in the encrypted world
In the beginning, "scarcity" was the biggest label of NFT. With attributes similar to modern luxury goods, NFT provides more psychological satisfaction than practical use. Owning a unique and limited digital collection in the world has set off a wave in the encryption circle, and NFT has since become a "must have for hipsters".
NFT provides artists with a series of methods to digitally monetize artworks, and also provides artists with a brand new realization path. When the art products created are sold, artists often also get long-tail income from each resale. This has attracted well-known artists such as Beeple to join in encrypted art creation, and the name of NFT has been further established.
"Boring Ape" sold for US$2.91 million, and "The First 5000 Days" sold for 451 million famous coins, all made NFT famous in the encryption circle. These "sky-high" works have made people realize how important NFT is to the market as a new type of virtual luxury.
The NFT world with frequent tricks
With the rapid emergence of NFT avatars, people who have tasted the sweetness began to explore new markets where this technology can be applied in addition to the field of art, and various NFTs began to appear on the Internet one after another. The most common one is the P2E chain game. Various limited edition NFT game props are launched in the game, allowing players to trade by themselves. Its representative work is Axie Infinity that detonated the GameFi track.
In addition to games, food has also begun to enter the NFT field. Pizza Hut launched a "pixelated pizza" and listed it on an NFT trading platform for about $0.18. Pizza Hut launched this NFT pizza with the idea of "making pizza affordable for everyone." In addition, beverage brands such as Coca-Cola have launched their own digital collectibles through charity auctions.
In the field of film and television, IP and NFT are combined, and many classic characters of popular movies and TV series have been cast into NFT. Warner Bros., the producer of "The Matrix 4: Rebirth", has cooperated with the NFT platform Nifty's to launch the NFT avatar blind box of the "Matrix" series. The movies "Dune", "Sin City", and the Marvel series have also launched their own NFT collections.
The NFT marketing model is equally popular in the sports world. The "NBA Top Shot" released by the BNA allows fans to choose their favorite team, player or game in the online marketplace for digital collectibles, and buy the moment and get a certificate and original clips. This unique and exclusive collection of fans has attracted the support of a large number of fans.
Brand-new digital assets have swept all walks of life, and the NFT field has ushered in a brand-new issuer-car brand. Porsche has combined two iconic Porsche models: the Taycan Cross Turismo and the 911, as the first Porsche NFT artwork. Hyundai will also launch an official NFT website and issue various Metamobility series NFTs.
In addition, a large number of industries such as luxury goods, cosmetics, collectibles, music, jewelry, clothing, etc. are targeting the huge potential market of NFT, launching digital collections such as Gucci's "Aria" series and Estee Lauder's "Advanced Night Repair" Collection, Hennessy's "Hennessy 8" and other classic collections.
Summit AscendEX: Multi-dimensional empowerment of NFT market development
In the encryption market, NFT trading has long been developed into a new investment method, and the hot track has naturally attracted more and more capital. Around the value of NFT itself, different forms of NFT industries have emerged to achieve brand digital upgrades, product-based marketing anti-counterfeiting and value-added, and enhance brand stickiness and circle value.
AscendEX's latest metaverse project, MetaShooter, is a shooting game that integrates the most popular elements such as NFT and P2E. In the game, players can provide players with a realistic hunting experience by choosing two identities: hunter and hunter. Players can obtain different types of NFT items, such as weapons, vehicles, land, etc. Each NFT has a different price according to its scarcity.
In the development process of AscendEX, we always pay attention to every possible market cooperation opportunity, and through scientific and continuous strategic planning, we are accelerating the acquisition of various high-quality resources around the world. As a very important sector of AscendEX, the NFT track is constantly enriching the element integration of the platform product ecology. In the details of continuous upgrading of products and services, AscendEX will focus on building a better user experience, and cooperate with NFT track projects in more dimensions to achieve sustainable business growth.
