After the explosion, NFT has become a new battlefield for major brands to fight
Mytrol数字文创空间
2021-12-29 09:41
本文约2383字,阅读全文需要约10分钟
All we can do is to stand in the wind, get ready for it, and become the wave of the times.

The Beatles' rare audio interview will be released as an NFT

One of the most popular bands in the world for decades is now preparing to release an NFT. Exclusive interviews with The Beatles' John Lennon, Paul McCartney, George Harrison and Ringo Starr will be auctioned off as NFTs. This news has changed the way traditional artists use IP to make money.

For the first time, an interview with an old-school music artist has been sold as an NFT, according to The Voice of Classic Rock (VOCR), which is minting the associated NFT and hosting the auction.

Heavy metal godfather Ozzy Osbourne will launch the first NFT series

According to Rolling Stone magazine, Ozzy Osbourne, the godfather of rock and heavy metal, will launch the first NFT series "Cryptobatz", which contains 9,666 NFTs. Ozzy Osbourne is one of the greatest metal bands in the world Black Sabbath Band Lead singer, one of the most well-known singers in rock history, the new series created by Osbourne himself and NFT studio Sutter Systems will start selling in mid-January, and will bring the world's first innovative features to the NFT market, and each Cryptobat will Offers collectors a unique opportunity to generate an additional NFT.

Nike Joins Metaverse Trend With Acquisition of Virtual Sneaker and Collectibles Brand RTFKT

Sporting goods manufacturer Nike has announced the acquisition of virtual sneaker and collectibles brand RTFKT. With this partnership, Nike joins the Metaverse bandwagon by becoming the largest manufacturer of athletic products in the United States.

A Cointelegraph report on Nov. 2 highlighted the filing by Nike to patent its namesake, the swoosh logo and the words just do it (Nike’s tagline) for use in online and online virtual worlds. Along with the filing, the company posted two new positions for a virtual material designer, signaling the company's intentions to enter the metaverse.

However, the new RTFKT acquisition confirms Nike's interest in delving into the Metaverse ecosystem: RTFKT is now part of the Nike family. According to Nike, the acquisition of RTFKT will help the company "offer next-generation collectibles that blend culture and gaming."

Pepsi launches NFT collectible "Pepsi Mic Drop genesis"

Pepsi announced the release of the Pepsi Mic Drop genesis NFT series collection, and will build 1,893 unique NFTs to commemorate the year Pepsi was born. These NFTs will be launched on the Ethereum blockchain on December 10, US Eastern Standard Time. Users are free (but need to pay Gas fees). The Pepsi Mic Drop genesis NFT collection is randomly generated by an algorithm, and NFTs include Classic Blue Pepsi, Silver Diet Pepsi, Red Wild Cherry Pepsi, Black Zero Sugar Pepsi — even fan-favorite Crystal Pepsi and more.

Budweiser Launches Heritage, Its First NFT Collectible Collection

The beer brand Budweiser has launched the first NFT collection series Heritage, with its 1936 beer cans as design elements. All sold out within an hour of release. Includes 1,900 Core Heritage NFTs priced at $499 and 36 GoldHeritage NFTs priced at $999. At present, 20% have been resold at a markup price, and nearly 1,500 NFTs (or 75%) have been listed for sale on OpenSea. In just a few hours, the $499 NFT has sold for about $2,000. Separately, Budweiser has rebranded its official Twitter account to beer.eth.

Talking Tom cat family and Unique Art launched limited edition NFT cards

The "Talking Tom Family" of Jinke Tom Cat Company, together with the digital art e-commerce platform, officially launched the first batch of limited edition NFT cards with the theme of "Talking Tom Family" speeding cars, which will be in the form of blind boxes To provide fans of the Tom Cat family and NFT enthusiasts with more interesting gameplay and a new digital experience.

Bicycle Launches First NFT "Genesis Collection"

Bicycle has launched its first NFT "Genesis Collection," featuring the brand's iconic cards transformed 1,000 years in the future by artist Adrian Valenzuela. The Genesis Collection will exclusively offer 24 NFTs.

L'Oreal Paris launches NFT lipstick

In order to enhance the status of female artists in the NFT industry, L'Oreal Paris, USA commissioned 5 female artists - Amber Vittoria, Arina BB, Hueman, Lili Tae and Puks to create NFT art "Reds of Worth" NFT in the new L'Oreal red series lipstick .

Nayuki launches 300 copies of NFT blind box art

Nayuki's tea debuts NAYUKI's collection-level trendy artwork. At the same time, the beautiful multiverse NFT artwork will be launched in a limited time. Created the first NFT artwork in the new tea industry. This time Nayuki's tea's 6th anniversary birthday season, a series of actions can be described as heavy. Catch up with the metaverse wave and pioneer NFT marketing in the tea industry.

Starting from November 29th, Nayuki's tea officially announced the launch of the NAYUKI project on Weibo. On December 3, it was announced that the beautiful multiverse was officially opened, and Nayuki's tea official IP & brand ambassador "NAYUKI" was officially announced. Different from real-life endorsements of other brands, this time Nayuki created a virtual brand spokesperson based on its unique elements. Wearing green clothes, Nayuki's green eyes, and Nayuki's signature love heart on her head.

Vividthree Holdings Ltd announces it will launch its first comic NFT

Vividthree Holdings Ltd, a diversified entertainment company across the digital entertainment chain, announced that it will launch its first NFT. The group is developing digital collectibles of characters from the popular webcomic IP "Silent Horror." The first phase of NFT sales of Silent Horror's iconic characters will start in December 2021. Characters are transformed on the blockchain into digital collectibles for comic book fans and NFT collectors to purchase on Opensea.

How long can NFT be popular? Not yet known. But in the long run, NFT, a seemingly blue ocean field, will definitely develop. The potential of the NFT market is huge, and almost anything can be digitized, whether it is a tweet, a baseball card or a piece of art. Recently, Mytrol (WeChat applet) released limited-edition digital collections for the first time online, which also attracted a lot of attention in the industry. It has exclusive cooperation with major popular and well-known comic IPs, and the popularity is high. JPMorgan Chase estimates that these digital artworks generate $2 billion in monthly sales, five times the $400 million in sales in early 2021. And all we can do is to stand in the wind, get ready for this, and become the wave of the times.

This article does not represent the official views and positions of Mytrol. Some of the pictures and texts are compiled from the Internet. If there is any infringement, violation or other inappropriate speech content, once confirmed, the platform will be offline immediately!

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